Privacy Policy

Introduction

This “Privacy Policy” describes how Brae World, Inc. (“Brae”) obtains, uses, and shares personal information in connection with the operation of our website available at https://app.brae.world, and any other website or mobile application that we own or control and which links to this Privacy Policy (collectively, the “Compass Platform”).

Note: When we process personal information on behalf of an organization that has an agreement with Brae to use the Compass Platform, we act as a data processor, and that organization’s privacy practices will apply to the treatment of your data.

What personal information we collect

Personal information you provide

Account information: Such as your email address and password, first and last name, and any other information that you add to your profile.
User-generated content: Such as questions, comments, electronic responses to surveys and questionnaires, and other content that you choose to make available on the Compass Platform, as well as associated metadata.
Other information: That you may provide while using the Compass Platform which is not specifically listed here, but which we will use in accordance with this Privacy Policy or as otherwise disclosed at the time of collection.

Information collected by automated means

We automatically collect information when you use the Compass Platform through server-side event logging and cloud-based product analytics tools. Because we securely route these events directly through our backend infrastructure, we do not rely on client-side tracking cookies to monitor platform usage. We use this data to understand how the Compass Platform is used, improve our offerings, and collect aggregate information.

The information collected for these purposes may include:

Platform Activity Data: Details about how you interact with the Compass Platform, such as the specific pages you view, the features or decision workflows you use most frequently, session duration, and the dates and times of your visits.
Device and Network Information: Such as your device type (e.g., phone, desktop), manufacturer and model, operating system type and version, screen resolution, browser type and version, language, time zone, and IP address (which may indicate your approximate geographic location).
Email Interaction Data: Such as whether and when you opened our emails or clicked on any links within them.

How we use the personal information we collect

We use the personal information we obtain for the following purposes or as otherwise described at the time of collection:

To provide and operate the Compass Platform.
To send you transactional communications about the Compass Platform.
To respond to your questions or requests.
For our own marketing and advertising purposes, based on your consent.
In testimonials in our promotional materials, based on your consent.
To improve the Compass Platform, and ensure its availability and proper functioning.
To detect, prevent and respond to fraud, theft, or violations of law.

We also may aggregate the personal information we obtain through the Compass Platform (the “Aggregated Data”) and use it for analytics, benchmarking, and other business purposes.

How we share your personal information

Brae may share the personal information we obtain in connection with the operation of the Compass Platform:

With Service Providers: We may share personal information with third-party vendors and sub-processors who perform services on our behalf (such as cloud infrastructure hosting, transactional email delivery, and cloud-based product analytics), subject to strict data processing and confidentiality agreements.
With Professional Advisors: As necessary or appropriate, with our attorneys, accountants, auditors, or other advisors.
With Your Consent: With third parties for any purpose subject to your consent or otherwise at your direction.

Your choices

Access or update your information

You may review and update certain personal information in your profile at any time by logging into your account, if applicable.

Delete your information

You may delete certain content by using the Compass Platform directly. If you wish to delete additional information or close your account, please contact us at support@brae.world.

Email marketing opt-out

You may opt out of receiving marketing or promotional emails from us by clicking on the “unsubscribe” link contained in such emails. Please keep in mind that if you opt out of receiving marketing or promotional emails, we may still send you transactional emails or other communications relating to your Brae account.

Platform Analytics and Usage Tracking

Because our usage logging operates on the server-side to provide essential platform functionality, security monitoring, and product analytics, it cannot be disabled via standard browser cookie blockers. If you wish to refuse all automated usage tracking, you must cease using the Compass Platform or contact your organizational administrator.

Choosing not to share personal information

You are free to refuse our request for your personal information, with the understanding that it may impact your access. Your continued use of the Compass Platform will be regarded as acceptance of our practices around privacy and personal information.

Protection of personal information

The security of your personal information is important to us. We maintain appropriate administrative, technical, and physical safeguards designed to safeguard the personal information obtained in connection with the Compass Platform. However, security risk is inherent in all information systems, so we cannot guarantee the absolute security of your personal information.

Links to other websites

The Compass Platform may contain links to other websites operated by companies not affiliated with Brae. Brae is not responsible for the content and data handling practices of any third-party websites, and Brae encourages Customers to review the privacy policies or notices published by relevant third parties.

Changes to this privacy policy

We reserve the right to modify this Privacy Policy at any time. If we make material changes to this Privacy Policy, we will notify you by updating the date of this Privacy Policy and contacting you through the Compass Platform, via email or formal release notes.

Any modifications to this Privacy Policy will be effective upon our posting the new terms and/or upon implementation of the new changes on the Compass Platform (or as otherwise indicated at the time of posting). In all cases, your continued use of the Compass Platform after the posting of any modified Privacy Policy indicates your acceptance of the terms of the modified Privacy Policy.